WHAT IS HAPPENING NOW?
What needs to change?
Tell us about the awkward process, missed opportunity or recurring frustration behind the idea. What are people doing today, and where does it break down?
03 / Your requirements
You bring the problem.
We’ll find the product.
There is no need to arrive with a specification, a feature list or all the answers. Tell us what is not working and what you would like to make possible. That is enough to begin.
Start here
Three questions.
A useful first conversation.
Write a few lines for each one. Plain English is perfect.
WHO IS IT FOR?
Who needs a better way?
Describe the people who would use it. Where are they, what are they trying to get done and what would make their day noticeably easier?
WHAT WOULD SUCCESS LOOK LIKE?
What should become possible?
Imagine the first version is working well. What can someone now do faster, more clearly or for the first time? That outcome gives us somewhere useful to aim.
Helpful context
Share what you know.
Leave the gaps with us.
If you already have examples, customer feedback or practical limits, send them along. If you do not, that is completely fine.
Useful if you have it
- Examples of the current process
- Notes or feedback from potential users
- Existing data, systems or services involved
- A preferred launch window or budget range
You do not need
- A polished project brief
- Finished designs or wireframes
- A complete list of features
- All the technical decisions worked out
Ready when you are
Send us the rough version.
A short, honest email is a much better starting point than a document full of guesses.
Start the conversation ↗